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Building a Community From Scratch: Deep Dive into Canva's Success Strategy

Episode Summary

Let's dive deep into Canva's success strategy for building a thriving community from scratch. From democratizing design to continuous improvement and strategic partnerships, Canva's journey is packed with valuable insights. Don't miss it!

Episode Notes

In this episode, we unpack the story behind Canva's extraordinary community growth strategy. From its early days to the present, discover how Canva juggles both B2B and B2C relationships.

✨ Key Takeaways:

• The importance of user feedback in the early stages of Canva.
• How Canva positioned itself as a holistic design resource.
• The power of influencers in Canva's growth strategy.
• The role of online communities and forums in Canva's community-building.
• Canva's consistent efforts in hosting community events to boost engagement.
• The power of community for SaaS product and platforms

🔗 Quick Links:

• Canva's Design School: https://www.canva.com/designschool/
• Canva Creators: https://www.canva.com/creators/
• Canva's Facebook Group: https://www.facebook.com/groups/220885194946296
• Canva's Events Page: https://www.canva.com/events/

📢  If this episode brought you value, please share it with friends and colleagues. Word of mouth is invaluable! For more insights on community building and marketing strategies, check out Tobe Agency’s blog page.